Double Demon and Business Strategy & Decision Making alumna Lauren Coartney, has experienced wildly different organizational types in her career. Currently Program Lead – Global Digital Experience at the tech giant Uber, she started her career in the traditional healthcare space.
We discuss how those differences showed up in her work and what challenged her to try something so radically different. From a resource-based view, these organizational differences can be seen as a means to an end. In healthcare, a hierarchical structure enables the command-control style necessary to prioritize safety and facilitate compliance mechanisms, whereas tech’s flat or matrixed structures foster the speed and innovation required to adapt quickly.
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