In this last episode of 2020, we speak with DePaul Double Demon, Kirsten Ahlen. Kirsten is a musician turned consultant that specializes in strategic management for Associations.
Associations are a specific kind of nonprofit that usually represents a trade or professional group to communicate industry standards, avenues for continuing education, and policy considerations. Kirsten talks with us about the interesting industry landscape for Associations as well as the challenges of creating differentiated value.
Associations have been forced to adopt technology solutions a much quicker pace as the industry begins to accept that our definition of normal from pre-COVID times is quickly becoming thing of the past.