The Relationship Diet: How to Create Happy, Healthy, and Valuable Relationships (At Home, At Work, and Everywhere You Go) By James A. Mourey, assistant professor of marketing (James A. Mourey, 2018) Synopsis: Mourey combines 50 years’ worth of social psychology research with more than a decade of corporate consulting experience “to provide a novel relationship…

Business Insights From Driehaus Faculty Research Curtis Verschoor’s background is as impressive as it is extensive. At DePaul, he is the Emeritus Ledger & Quill Research Professor in the School of Accountancy and Management Information Systems and honorary Senior Wicklander Research Fellow at the Institute for Business and Professional Ethics. He is a researcher, consultant,…

Financial Executives and Risk What skills do financial executives need to manage risk successfully in a rapidly changing business environment? To answer this question, Ezerski Chair Mark L. Frigo of DePaul’s Driehaus College of Business and Paul L. Walker, Schiro/Zurich Chair in Enterprise Risk Management at St. John’s University, conducted interviews with financial executives from…

Minimum Wage Hikes = Automation = Fewer Jobs? Not So, Study Says Opponents of minimum wage hikes often argue that the move will only cause employers to reduce headcounts in various ways, including through automation. To find out if this assertion is true, DePaul Assistant Professor of Economics Brian Phelan teamed up with Daniel Aaronson,…

Driehaus College of Business faculty members are among the world’s most prolific scholars of research about business education, according to two new studies. DePaul business professors ranked No. 2 for producing research about marketing education and No. 6 overall for generating business and manage­ment education (BME) research among approximately 1,900 institutions surveyed internationally. Management Professors…

Sophisticated data analysis and creative thinking are essential for designing a successful marketing campaign today, no matter if the goal is to elect a president, sell a product or raise funds for a nonprofit. Market­ing Professor Bruce Newman explores these ideas in his new book,“The Marketing Revolution in Politics: What Recent U.S. Presidential Campaigns Can…

When DePaul Marketing Professor Al Muñiz completed his dissertation back in 1998, he didn’t foresee that his research would eventually change the way the marketing discipline and industry—and even other social sciences—thought about brands. Muñiz’s dissertation was the basis of a Journal of Consumer Research article that introduced the concept of “brand community.” The term…

Why Do We Buy What We Buy? Why will you buy a T-shirt for $29.99, but not $30? Who buys the bizarre items—for example, a replica of Gandalf’s staff from “Lord of the Rings”—offered in the airline magazine SkyMall? These and other questions are pondered by Assistant Marketing Professor James Mourey in his book, “Urge: Why…

A Supportive Work Culture Helps Women “Lean In” Research co-authored by Assistant Professor of Management Alyssa Westring offers new insights into the debate sparked by Facebook COO Sheryl Sandberg’s best-selling book about the need for women to “lean in” to their careers to succeed. Westring says, based on her research, “If we truly want more…